Bad Bunny may have conquered the music world, but it looks like he's now ready to take on the world of TV.
According to Deadline, Bad Bunny, born Benito Antonio Martinez Ocasio is set to produce a TV series based on the queer YA novel They Both Die At The End alongside Brigerton creator Chris Van Dusen and Yellowjackets producer Drew Comins.
Deadline also reports that five streaming services battled it out for the rights to the series, with Netflix coming out victorious. Netflix is partnering with eOne Entertainment, since they own the rights to the novel.
They Both Die At The End is a devastating yet uplifting story about two people whose lives change over the course of one unforgettable day. The book synopsis reads: On September 5, a little after midnight, Death-Cast calls Mateo Torrez and Rufus Emeterio to give them some bad news: They’re going to die today. Mateo and Rufus are total strangers, but, for different reasons, they’re both looking to make a new friend on their End Day. The good news: There’s an app for that. It’s called the Last Friend, and through it, Rufus and Mateo are about to meet up for one last great adventure—to live a lifetime in a single day.
They Both Die at the End, which made history as the first YA novel with queer Latinx characters to hit No. 1 on the New York Times bestsellers list, was a breakout when it was first published in 2017. The novel then experienced a resurgence during the pandemic and hit No. 1 again in April 2021 after it became a fixture under the TikTok hashtag #BookTok, propelling it to spend 15 consecutive months at #1 YA on the NY Times Best Seller list and become the #1 best-selling YA book of 2021.
Globally, the novel has surpassed the latest Twilight book as the #1 YA Best Seller in the UK and Australia. A prequel, The First To Die At the End,, was published Oct. 4, 2022, again hitting #1 on the NY Times Best Seller list, and has remained on the list for 13 consecutive weeks since its release.
I love that Bad Bunny is looking to stretch into different avenues of entertainment. He's also set to star as the lead in the superhero film El Muerto, and will be headlining Coachella this year.
Fingers crossed Netflix doesn't end up canceling the show after one season.